The Bayview Cash Store got its style back

Brittney DeMartini opened up her first salon.

BAYVIEW — Starting up her own salon was a big gamble for a young business woman. But Brittney DeMartini, the owner and stylist of La Salon Bella, says taking the risk has paid off.

“I’ve had 105 new clients all in a two-months span,” she said.

At the salon she previously worked, DeMartini had only 30 regular clients.

She started La Salon Bella in March in the space at the Bayview Cash Store that was home to the Colorbox salon before. The departure of the Colorbox left a style vacancy for almost one year at the location. But beauty and pampering has made a comeback at the site.

The young entrepreneur said she knew at age 5 that she wanted to be a stylist. After high school she went to train at Gene Juarez Academy in Seattle and now she has realized her dream of starting her own salon.

She said her father encouraged her to give it a shot and so La Salon Bella was born. DeMartini has created a soothing environment for her customers with a contemporary color scheme and design.

She said her emphasis is on five-star

customer service.

As a trained stylist, DeMartini will assist in enhancing her clients’ personal style with the highest quality products and services.

“The special thing about the salon is it’s one-on-one. You get a lot of special attention,” she said.

It’s the variety of possibilities in her work that excite her.

“I like it all. A new color and new cut. That’s really fun to do for somebody,” she said. She added matching a style with a customer’s personal style is a exciting challenge, as well.

“You can’t give somebody a cut that needs two hours of styling, if it doesn’t fit the lifestyle,” DeMartini explained.

She offers a range of services including styling, cuts, color, foils, conditioning masks, toners and up dos.

Most importantly, DeMartini has reasonable prices, with women’s haircuts at $30 and color starting at $60.

She will also offer monthly specials to encourage customers to try new services and products.

A variety of styling products, lotions and nail colors are also available. Some of them are not available elsewhere on Whidbey.

“We carry new products that are new to the island,” she said.

The salon is open 9 a.m. to 5 p.m. Tuesdays through Saturdays. For an appointment, call 321-6030.